Van Kessel Fruit

Van Kessel Fruit

From "A Thousand Clicks" to Digital Simplicity: Henk de Jongh’s Precision Leap 3 In a world of iPhones and AI, it seems almost surreal that until recently, a fruit grower still had to operate every nozzle manually. Yet, this was the reality for Henk de Jongh at...
Van Haarlem Fruit

Van Haarlem Fruit

From ‘Juggling’ Settings to Automatic Precision: The new generation of fruit growers: done with the limitations of the past. 3 At Van Haarlem in Buurmalsen, tradition and the technology of tomorrow go hand in hand. At this family business, where everything...
Van Maaren Fruit

Van Maaren Fruit

“No longer between 80 and 120 percent, but exactly that 100 percent everywhere” 3 For Richard, Arjan and Henri van Maaren, fruit growing is a craft of detail and continuous optimisation. In their orchard in Herwijnen, everything revolves around striking a healthy...
Mark Verstegen

Mark Verstegen

With BBLeap, I am the director of my own cultivation How Mark has 100% control 3 With BBLeap, I am the director of my own cultivation.  Mark Verstegen runs a 45-hectare fruit farm in Opijnen, Netherlands, together with his family. For Mark, innovation isn’t...
Pilot BBLeap en Agrifirm

Pilot BBLeap en Agrifirm

BBLeap and Agrifirm Lower the Barrier for Sustainable Cultivation First participants sign up for pilot in site-specific and plant-specific spraying 3 Source: Link Magazine, September 2025 edition. Text: Frank Senteur. Photos: BBLeap, Agrifirm, Kevin de Lange. In...